Our AI-visibility Services
We are B2B and B2C accessibility experts.
We facilitate making your business communication and marketing accessible to all users: human and machine. Accessible communication is based on clarity, structure and semantic richness. It can be surfaced by AI tools and widely understood (also by those who are neurodivergent).
Accessibility = AI Readability
- With the rise of AI-powered tools like ChatGPT, Gemini, and Google’s AI Overviews, the SEO game is changing. These systems don’t just list links, they synthesise answers from multiple sources and present them directly to users.
- Visibility now goes beyond being on page one. It’s about being included, cited, or summarized by AI systems that pull from structured, accessible, and authoritative content.
- So while SEO isn’t being replaced, it’s being absorbed into a broader strategy that includes AI discoverability, accessibility, and cross-platform visibility. This is the GEO shift (Generative Engine Optimisation).
Accessible communication is inclusive and strategically smart.
Our core services:
- AI-visibility assessment and report with recommendations.
- Structured content editing of key pages to make them accessible and AI-friendly.
- Workshops: knowledge sharing for future-proof communication.
AI-visibility Assessment & Report
Our assessment is based on a broad analysis of your digital communication.
We assess selected samples of:
Website, apps, social media, press releases, presentations, documents (Word, pdf).
If applicable, we include the quality of audio description and captioning.
Activities:
- Analyse structure and presentation of content.
- How well can AI tools understand and surface your company’s communication?
- Quality of accessibility features.
- Accessibility review of a key company process.
- Determine reading level and suitability.
We provide a report on our findings with explanations and recommendations.
Structured content editing
We submit improvements to key pages on product, service, FAQs and postings.
Focus includes:
- Rich semantics.
- Chosing words and phrases that strengthen your message.
- Upgrading structure for clarity, hierachy and logical flow.
- Optimising meta titles, descriptions and alt text for better AI indexing.
- Language supporting cultural differences.
- Rewrite jargon-heavy or ambiguous text.
- Enhance content connectivity with relevant internal and external links.
- Personalise AI generated text.
We can facilitate your team’s rewriting of sample pages or we can submit our suggested version.
Knowledge-sharing workshops
We provide workshops to train your teams in writing AI-friendly, accessible content that resonates with your audience.
Contents:
- Inclusive communication that is aligned with your target audience.
- Effective use of accessible commmunication features in Word, PPT, postings.
- Communication that meets current expectations of your stakeholders.
- Design for all: apply the principles of digital discoverability (including accessibility) right from the start.
- How to use AI tools such as Copilot and ChatGPT for authentic e-mails.
- Optional: complying with the E.A.A. and improved EU reporting.
